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Guiding The Descent From Retirement
Bryan Herdt
Principal / Founder
Bryan is a respected senior insurance market specialist with nearly 30 years of experience helping individuals and institutions navigate the complex world of insurance and long-term care planning. He launched his career in 1998 with GE Capital Assurance, specializing in the Long-Term Care market, and quickly rose through roles in sales, agent training, recruitment, and executive leadership at some of the nation's top carriers.
As Principal and Founder of Innovative Broker Partners, Bryan has spent the past 20+ years building trusted relationships with financial planning firms, credit unions, and law offices. His consultative approach helps clients confidently plan for medical and extended care needs with personalized, strategic solutions.
As devoted family man and resident of Phoenix for nearly 40 years, Bryan and his wife, Stephanie, raised four sons in Arizona and now cherish time spent with their growing family, including their seven grandchildren.
Jackie Shelbourn
Advisor / Agent Development
Jackie is a seasoned insurance professional who has been serving clients since 2012. Throughout her career, she’s worn many hats—Agent, National Sales Trainer, Broker Relationship Manager—but it’s her current role as agency owner that brings her the greatest fulfillment.
As Producer and Head of Recruiting and Agent Development, Jackie is passionate about guiding seniors through the complexities of retirement and extended care planning. Equally committed to supporting others in the industry, she mentors and trains fellow agents, helping them grow professionally while delivering exceptional service to their clients. For Jackie, it’s all about impact—on individuals, families, and the legacy she’s building.
Outside of work, Jackie and her husband Eric stay busy with their two children. Their son James is proudly serving in the Army National Guard while attending college, and their daughter Jorja is preparing for a future in museum curation with a passion for history. In her free time, Jackie enjoys painting pottery and seasonal canvases, gardening (or “playing in the dirt,” as she fondly calls it), and staying connected to her Nebraska roots—even if the Arizona soil feels a bit different.
Stephen G. Sayers
Advisor / Senior Services Consultant
Stephen Sayers brings more than a decade of experience in insurance and financial services, with a deep focus on Medicare, life insurance, and retirement planning. His career began in client-focused roles with State Farm and Sonoran Financial Services, where he built a strong foundation in service, compliance, and account management.
From 2017 to 2022, Stephen served as a licensed agent with Physicians Mutual, guiding individuals through the often complex transition into retirement. His leadership expanded when he became Division Office Coordinator, supporting agent onboarding, recruiting, business operations, and training initiatives.
Today, as a Producer and Senior Services Consultant with Innovative Broker Partners, Stephen is known for his thoughtful, education-first approach. He’s passionate about helping clients make informed decisions with clarity and confidence—always with a focus on long-term peace of mind.
A longtime Arizona resident, Stephen moved from New York with his family over 50 years ago and considers the desert home. When he's not working, he enjoys hiking Arizona's trails and spending quality time with his grandchildren.