Managing Partners


Bryan K. Herdt, CSA

Bryan has been a Senior Insurance market specialist for 20 years. He began his insurance career in 1998 with GE Capital Assurance focused exclusively on the Long Term Care Market. He has worked in many aspects of the industry including field sales, agent training, recruiting and served as an executive with one of the largest insurance carriers in the country. Over the last 10+ years his organization has teamed up with Financial Planning Organizations, Credit Unions and Law Firms in assisting their clients and members in managing many areas of their potential medical and extended care needs.


Brian Bilyeu

Brian, an Arizona native, attended Arizona State University and began his insurance career in 1998 with Farmer's Insurance Company.  He quickly shifted focus specifically to life and health and long-term care lines and became a career agent and manager with American Republic Insurance Company offering life, health, long-term care and Medicare products. In 2002 Brian formed Healthcare Planners of Arizona Inc (aka today as BaileyBilyeu and Associates), an independent agency offering products from a variety of companies.  His team offers Retirement Planning and Asset Protection from potential medical and extended care needs.


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